How does LEX work?
‘How link exchange normally works:
It's widely known that search engines consider the number of links pointing at a Web site as an indication of the site's importance and popularity.
So, to improve your position in search engine results for the keywords your customers use, you decide to exchange links.
For search engines, 1 inbound link = 1 vote
Search engines see every link leading in to your pages as 1 vote for your site. 1 vote for the importance, the popularity, the relevance of your Web site.
But not all votes are created equal! Which votes make the most difference in search engine rankings?
• Votes from sites relevant to the theme of your Web site. That makes sense. Search engines exist to help searchers find what they are looking for.
• Votes from sites the search engines consider even more important than your site - sites with higher Page Rank, more inbound links - Web movers and shakers.
And there's another catch:
When you install a reciprocal link, by linking out to a Web site that in turn links right back to you, the search engines recognise the reciprocity of your exchange. They chalk it up to 2 friends, helping each other out. No votes, no importance, just an even exchange. Reciprocal links do very little to improve your SE rankings.
But what if you could participate in a link exchange with relevant Web sites, all important and popular in the eyes of search engines, and have all those links cont?
Then your votes would count.
So off you go, in search of link exchange partners, surfing tirelessly for popular pages, searching for contact names, writing emails, negotiating exchanges - and in the end, copying code and installing links, one by one by one…..
That's a lot of work!
How LEX works for you:
Just by copying the LEX code to your pages, you'll immediately gain links the search engines consider most important in determining importance, popularity and rank.
We will make all websites with relevant content that work for us link to YOU. Your ranking will improve.
You gain the links that count:
LEX is a quick and automatic way to exchange hundreds of links and gain the links that count - the inbound, relevant links that increase your importance in the eyes of the search engines. Because we link INTO your site with one set of sites and link OUT to a completely different set, you gain inbound, static, nonreciprocal links.
You improve your ranking
LEX gives you relevant links from Education sites, Travel sites or Real Estate sites, inbound links from reputable (only hand-picked) Web sites. Search engines will recognise the importance of your LEX votes - and rank you higher in search results.
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